LOVE IS MEHNDI
INDUSTRY: Beauty
SERVICES PROVIDED: Logo Design, Web Design, Print Design
OBJECTIVE: To develop a vibrant and culturally rich brand identity for Love is Mehndi that celebrates the art of mehndi while appealing to a modern audience seeking traditional yet contemporary designs.
CHALLENGE: The primary challenge was to create a brand that honors the intricate, traditional art of mehndi while making it accessible and appealing to a broader audience. This involved designing a logo, website, and print materials that blend traditional motifs with a modern aesthetic.
PROJECT SUMMARY
For Love is Mehndi, I designed a brand identity that seamlessly integrates the elegance of traditional mehndi with contemporary design elements. The logo, website, and print materials reflect the beauty and intricacy of the art form, attracting clients who value both cultural heritage and modern style. The result is a strong brand presence that resonates with their target audience and enhances their visibility in the marketplace.